Meet True North
Mark Lanser
BSME Calvin College. Starting in 1991, Mark was the first full time employee engineer at Extol Inc. as a sophomore in college. While there, Mark was able to concept, design, build, wire, program, and debug machines and continued doing so until starting True North Design in 2000. With 30 years of experience in the machine build world Mark works on a variety of design and build projects.
Brian Talaga
Michigan Technological University, 2002. Brian has been working with True North since July 2007, and has been Involved in the machine automation industry since 2002. As the senior employee of True North, Brian is skilled in handling multiple complex projects concurrently and has developed machines for extremely complex production lines involving laser, bending, gantry, and oven technology.
Brad Lanser
BSME Calvin College, 2019. Brad started at True North June of 2021 and typically works on jobs that have complex surfacing such as cooling fixtures, heavy machines utilizing hydraulics, custom belts, and AC motors, and large systems requiring multiple machines in lines up to 150′ or more.
Ben Casey
BSME Calvin University, 2023. Ben started as an intern with True North as a senior in 2022 and started full time in the summer of 2023. Ben designs and builds most of the End of Arm tooling, travels to support them, and manages any press-side automation and integration involved with them.
Michael Lanning
BSME Calvin University, 2024. Michael started as an intern with True North as a senior in 2023 and started full time in the summer of 2024. He has worked with rapid prototyping of products intended to be brough to market, complex bending operations with strict requirements, and small to mid-size assembly machines.
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